New products

The game-changing Hoka One One Bondi 7 wide running shoes is the most cushioned shoe in Hoka One One's road-shoe lineup. The Bondi 7 offers a smooth, balanced ride delivered by the full- EVA midsole, the comfortable and breathable upper, and our Meta-Rocker technology. This delivers a consistent ride for all distances. The Bondi 7 will take you far and wide in comfort. This version of the Bondi 7 offers a wide fit to give more comfort to wider feet.

The Polar H10 heart rate sensor is the best option when it comes to connectivity and accuracy. The H10 accurately tracks your heart rate and can be paired with various training devices via bluetooth and ANT+. With the Polar H10, heart rate measurement is even more accurate and flexible than ever.

The Craft Squad Hotpants are perfect shorts for running. The shorts have a small zipped pocket on the back to store keys and a phone. The V-shaped waistband makes these shorts very comfortable to wear.

The Castelli Nano Flex Pro Race bibshort is the new third generation of our Nano Flex fabric is as soft, stretchy, breathable and warm as our Thermoflex material. This bibshort is made so that it is suitable for cool and dry conditions, but also for wet days. Please Note: please keep in mind that the Castelli clothing fits smaller than normal.

This Funkita single strap is a one piece swimming costume with narrow straps and V-shaped back. Excellent durability and freedom of movement with an ankle strap finish and an open back that will flatter your athletic shape. With full lining in the front, this is the perfect swimming costume for those long hours of training in the pool. Summer Sails:
For sailors taking to the high seas, we recommend wearing our latest print to be prepared for the worst. If you experience a catastrophic failure with your sails, simply pull down your trousers, unfurl the spinnaker in your swimwear and head for the safety of the nearest harbour. As a bonus, you'll look your best in your new swimwear when the cameras pop up to capture your return to land.

This Funkita single strap is a one piece swimming costume with narrow straps and V-shaped back. Excellent durability and freedom of movement with an ankle strap finish and an open back that will flatter your athletic shape. With full lining in the front, this is the perfect swimming costume for those long hours of training in the pool. Pino Punch:
The best way to stay hydrated while swimming is to drink pool water, right? Of course, there are plenty of reasons why you'd say 'wrong' to that, but what if we told you that our new swimwear adds a sweet, fruity flavour to pool water, making it more like a summer cocktail? You'll be like a vegetable tea bag in a giant mug every time you dive in.

This Funkita board bash single strap suit is a one piece swimsuit with narrow straps and V-shaped back. Excellent durability and freedom of movement with ankle strap trim and an open back that will flatter your athletic shape. With full lining in the front, this is is the perfect swimsuit for those long hours of training in the pool.

With this Funkita strapped in, you are sure to be the eye-catcher at the pool! The swimming costume has a high leg cut, narrow straps running twice crosswise across the back and a fully streamlined front. Wings Up:
If you're looking for a shortcut to success, put on a pair of Wings Up and watch your lap times drop from one day to the next. Like an e-bike, no one will notice that you're barely breaking a sweat as you race past them in the pool, your millions of tiny electronic wings beating through the water like a madman. It may defeat the purpose of your training, but at least you'll feel good about beating everyone.

With this Funkita strapped in, you are sure to be the eye-catcher at the pool! The swimming costume has a high leg cut, narrow straps run twice crosswise across the back and a fully streamlined front. Stacked Candy:
Swimwear design is not a healthy profession, especially when it requires us to make the prints we design physical, in this case a wall of candy. Stacked to form an impenetrable barrier to shooting before printing, we dusted the wall with icing sugar and ate our way through it.

With this Funkita strapped in, you are sure to be the eye-catcher at the pool! The swimming costume has a high leg cutout, narrow straps run twice crosswise across the back and a fully streamlined front. Blue mist:
After production, each piece of swimwear is cryogenically stored to give the customer a permanent feeling of swimming in cold water when they put on their swimwear in the future. Although this is not the taste of most normal people, there are some people who like the feeling of icicles against their buttocks when they wake up in the morning.

This Funkita diamond back is our classic training swimming costume with a double tie shoulder strap and modest back coverage is perfect for lap swimming. The swimming costume is only lined this is an easy and enjoyable swimming costume with an all over style. Tiger Town:
Build your own exotic animal park when you purchase a pair of Tiger Town for your whole family. Set up scheduled family feeding times, petting times for the little ones and wild games in the backyard. People might think you're crazy, but at least you'll have plenty of insta-worthy content.

This Funkita diamond back is our classic training swimming costume with a double tie shoulder strap and modest back coverage is perfect for lap swimming. The swimming costume is only lined this is an easy and enjoyable swimming costume with an all over style. Tiger Town:
Build your own exotic animal park when you purchase a pair of Tiger Town for your whole family. Set up scheduled family feeding times, petting times for the little ones and wild games in the backyard. People might think you're crazy, but at least you'll have plenty of insta-worthy content.

This Funkita diamond back is our classic training swimming costume with a double tie shoulder strap and modest back coverage is perfect for lap swimming. The swimming costume is only lined this is an easy and enjoyable swimming costume with an all over style. Step Up:
As a world first, we have designed swimwear specifically for water runners who compete at the highest level. With water running gaining international recognition, we plan to be at the forefront of the sport when it comes to the Olympics. The colour palette is perfect to combine with any set of waterweights or aqua belt you choose to wear.

This Funkita diamond back is our classic training swimming costume with a double tie shoulder strap and modest back coverage is perfect for lap swimming. The swimming costume is only lined this is an easy and enjoyable swimming costume with an all over style. Jupiter Drops:
We spoke to Jeff Bezos and he wants to bring a bottle of liquid ammonia from Jupiter when he finally gets there, on the condition that we have a nice swimwear print ready for him when he gets back. So the print is ready Jeff, hurry up and blow a few billion dollars into space.  

This Funkita diamond back is our classic training swimming costume with a double tie shoulder strap and modest back coverage is perfect for lap swimming. The swimming costume is only lined this is an easy and enjoyable swimming costume with an all over style. Juicy Fruit:
The best way to stay hydrated while swimming would be to drink the pool water, right? Of course, there are a lot of reasons why you would say 'wrong' to that, but what if we told you that our new swimwear gives the pool a sweet, fruity flavour, making it more like a summer cocktail? You'll be like an herbal tea bag in a giant mug every time you dive in.

This Funkita diamond back is our classic training swimming costume with a double tie shoulder strap and modest back coverage is perfect for lap swimming. The swimming costume is only lined this is an easy and enjoyable swimming costume with an all over style. Jet Propulsion:
The talk in Silicon Valley about flying taxis is as old as yesterday. We are now working on manned torpedoes to travel around the world in peace and comfort without the burden of air travel. Initial trials with our test pilots on the outside of discarded 1960s torpedoes have proved successful, with excellent speed results in the ocean and passengers enjoying the extra sea salt on their peanuts throughout the journey.

This Funky Trunks training jammer is a popular choice among swimmers and triathletes who swim a lot in open water, providing an extra layer of warmth when a wetsuit is not an option. The jammer features flatlock stitching, comfortable leg openings and a drawstring. These trousers are available in both men's and boys sizes. Miami Beats:
Dedicated to the greatest aqua aerobics instructor to ever grace a pool mat, the statistics for Miami Beats are unprecedented around the world. Over fifty thousand 30-minute water power classes performed, one hundred thousand seated frog kicks, lip synced Blame It On The Boogie over a thousand times, it's no wonder Miami Beats is considered a once-in-a-lifetime aqua aerobics instructor.  

This Funky Trunks training jammer is a popular choice among swimmers and triathletes who swim a lot in open water, providing an extra layer of warmth when a wetsuit is not an option. The jammer features flatlock stitching, comfortable leg openings and a drawstring. These trousers are available in both men's and boys sizes. Jet Propulsion:
The talk in Silicon Valley about flying taxis is as old as yesterday. We are now working on manned torpedoes to travel around the world in peace and comfort without the burden of air travel. Initial trials with our test pilots on the outside of discarded 1960s torpedoes have proved successful, with excellent speed results in the ocean and passengers enjoying the extra sea salt on their peanuts throughout the journey.

This Funky Trunks training jammer is a popular choice among swimmers and triathletes who swim a lot in open water, providing an extra layer of warmth when a wetsuit is not an option. The jammer features flatlock stitching, comfortable leg openings and a drawstring. These trousers are available in both men's and boys sizes. In Grained:
As with all successful corporate giants, it's important to have a strategy for introducing children to your products from an early age. After months of studying children in our research laboratory, we discovered that
1) children do not like being locked up in a laboratory
2) they will probably sue us in the future if we try to teach them nonsense, and
3) we should leave messing with children's heads to the giants of social media.